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Modeling the Brand Equity and Usage Intention of QR-Code E-Wallets

The proliferation of digital payments has paved the way for the greater use of E-wallets or mobile payments in over-the-counter (OTC) retail transactions. Nevertheless, given its economic and accessibility benefits over NFC forms of mobile payment, relatively little is known about QR-code E-wallet (...

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Bibliographic Details
Published in:	FinTech
Main Author:	Ramli F.A.A.; Hamzah M.I.; Wahab S.N.; Shekhar R.
Format:	Article
Language:	English
Published:	Multidisciplinary Digital Publishing Institute (MDPI) 2023
Online Access:	https://www.scopus.com/inward/record.uri?eid=2-s2.0-85170278340&doi=10.3390%2ffintech2020013&partnerID=40&md5=f6f20ce072f6c14b90bebbc034203100

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