Impact of corporate social responsibility practices on consumer purchase intention of apparel products with mediating role of consumer-retailer love
Purpose: Companies with corporate social responsibility (CSR) practices care about customers, society, the environment and workers. This study aims to examine the impact of CSR practices (i.e. economic CSR, environmental CSR and societal CSR) on consumers’ purchase intention of apparel products, wit...
Published in: | Social Responsibility Journal |
---|---|
Main Author: | Chan T.J.; Mohd Suki N.; Ho P.S.Y.; Akhtar M.F. |
Format: | Article |
Language: | English |
Published: |
Emerald Publishing
2024
|
Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85179928476&doi=10.1108%2fSRJ-09-2023-0491&partnerID=40&md5=c063cdfd5a0966e6cc0442884a669061 |
Similar Items
-
Drivers of Sustainable Apparel Purchase Intention: An Empirical Study of Malaysian Millennial Consumers
by: Hasbullah N.N.; Sulaiman Z.; Mas’od A.; Ahmad Sugiran H.S.
Published: (2022) -
The impact of social media advertising features on the purchase intention of the Malay millennial consumer
by: Agil H.; Ahmad A.L.; Azlan A.A.
Published: (2022) -
Harnessing advertising appeal in social media: Boosting consumer attention and purchase intention
by: Ambran N.S.; Zainodin W.H.W.; Hanif U‘A.M.
Published: (2024) -
The relationship of social media celebrities' attributes and online consumer behaviour towards Malaysian purchase intention
by: Hoo W.C.; Ramli S.; Pung N.C.; Allan M.; Hossain S.F.A.
Published: (2024) -
Influence of effort expectancy on consumers’ purchase intention within a B2C imported cross-border e-commerce market: The mediating role of consumer trust
by: Cao W.; Putit L.
Published: (2024)