Predicting sustainable tourism: examining customers’ intention to visit green hotels using an extended norm activation model
Purpose: This study aims to predict customers’ intention (INT) to visit green hotels through an extended norm activation model (NAM) framework. The extended NAM includes environmental concern (EC), price consciousness (PC) and aesthetic values (AEV). Design/methodology/approach: A quantitative surve...
出版年: | Management of Environmental Quality |
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第一著者: | Waris I.; Mohd Suki N. |
フォーマット: | 論文 |
言語: | English |
出版事項: |
Emerald Publishing
2025
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オンライン・アクセス: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85202976566&doi=10.1108%2fMEQ-05-2024-0211&partnerID=40&md5=ee15ec1ce77399a2ce98ea9c1cc197ad |
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