Measuring service quality in higher education: HEdPERF versus SERVPERF
Purpose - This paper aims to test and compare the relative efficacy of three measuring instruments of service quality (namely Higher Education PERFormance (HEdPERF), SERVPERF and the moderating scale of HEdPERF-SERVPERF) within a higher education setting. The objective was to determine which instrum...
| 發表在: | Marketing Intelligence and Planning |
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| 主要作者: | |
| 格式: | Article |
| 語言: | English |
| 出版: |
2006
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| 在線閱讀: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-31044435750&doi=10.1108%2f02634500610641543&partnerID=40&md5=a72a158b886264af2b79e1dc49178701 |