The Use of Social Media Application as a Factor Influencing the Students' Decisions-Making to Enrol at Private Higher Education Institutions using Smart PLS
This study assessed the use of social media application significantly influence the students' decision-making to enrol at private higher education institutions (HEIs) within the Malaysian context. The underpinning theory applied in this study was the Theory of Reasoned Action (TRA). A quantitat...
| 出版年: | Journal of Information Technology Management |
|---|---|
| 第一著者: | |
| フォーマット: | 論文 |
| 言語: | English |
| 出版事項: |
University of Tehran
2021
|
| オンライン･アクセス: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85120892900&doi=10.22059%2fJITM.2021.83237&partnerID=40&md5=51fdb0d7186e88ea90792574e95c61a0 |