Boutique Library Characteristics and Social Media Marketing as a Moderator in Fostering Sustainability in Malaysian Boutique Libraries

Boutique Library Characteristics and Social Media Marketing as a Moderator in Fostering Sustainability in Malaysian Boutique Libraries

Inspecting Malaysian boutique libraries and their environment, focusing on unique traits and social media marketing as a sustainability tool. This study underlines the need to understand Malaysian boutique libraries' specific qualities and survival. The study focuses on qualitative literature s...

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Bibliographic Details
Published in:ENVIRONMENT-BEHAVIOUR PROCEEDINGS JOURNAL
Main Authors: Abd Rahman, Shaeiddah Akmar; Husaini, Haslinda; Har, Chris Ong Siew; Mazlan, Mazwani Ayu
Format: Proceedings Paper
Language:English
Published: E-IPH LTD UK 2024
Subjects:
Environmental Sciences & Ecology
Online Access:https://www-webofscience-com.uitm.idm.oclc.org/wos/woscc/full-record/WOS:001276023400012

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