Big Data Analysis on Emotional Drivers and Strategies for Slow Fashion Consumption

This study explored the emotional drivers of slow fashion consumption through big data analysis. Python was used to capture more than 10,000 slow fashion clothing review data from e-commerce platforms, and advanced data analysis (LDA, TF-IDF, semantic network) was used to reveal the emotional driver...

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Bibliographic Details
Published in:ENVIRONMENT-BEHAVIOUR PROCEEDINGS JOURNAL
Main Authors: Suxia, Yu; Tajuddin, Rosita Mohd; Shariff, Shaliza Mohd; Tao, Meng
Format: Proceedings Paper
Language:English
Published: E-IPH LTD UK 2025
Subjects:
Online Access:https://www-webofscience-com.uitm.idm.oclc.org/wos/woscc/full-record/WOS:001428648800001

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