An export readiness model

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An export readiness model

One of the most commonly used mode-of-entry strategies is export. Globalization, liberalization and deregulation of global economy have opened opportunities for export market. However, dealing with foreign market remains challenging for organizations. Understanding readiness to export is critical to...

書誌詳細
出版年:	Advanced Science Letters
第一著者:	Rosnan H.; Saihani S.B.; Yusof N.M.; Daud N.M.
フォーマット:	論文
言語:	English
出版事項:	American Scientific Publishers 2015
オンライン･アクセス:	https://www.scopus.com/inward/record.uri?eid=2-s2.0-84946903711&doi=10.1166%2fasl.2015.6173&partnerID=40&md5=893e2d81ded985bfa3e46c74582ce170

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