Business Analytics for Business and Economic Sectors: A Review and Bibliometrics Analysis from 2012 to 2022
Business Analytics (BA) generally refers to the application of models to analyze the data that is implemented by an organization in supporting decision-making. Currently, the use of business analytics has become a necessity to improve organizational performance and increase added business value. Thi...
| Published in: | Contributions to Management Science |
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| Main Author: | |
| Format: | Book chapter |
| Language: | English |
| Published: |
Springer Science and Business Media Deutschland GmbH
2023
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| Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85166094131&doi=10.1007%2f978-3-031-27296-7_30&partnerID=40&md5=503ddb8f7191cf3fd1d9c2c64fb973d2 |