Impact of corporate social responsibility practices on consumer purchase intention of apparel products with mediating role of consumer-retailer love
Purpose: Companies with corporate social responsibility (CSR) practices care about customers, society, the environment and workers. This study aims to examine the impact of CSR practices (i.e. economic CSR, environmental CSR and societal CSR) on consumers’ purchase intention of apparel products, wit...
| Published in: | Social Responsibility Journal |
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| Main Author: | |
| Format: | Article |
| Language: | English |
| Published: |
Emerald Publishing
2024
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| Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85179928476&doi=10.1108%2fSRJ-09-2023-0491&partnerID=40&md5=c063cdfd5a0966e6cc0442884a669061 |