Changes of Consumer Purchase Behavior Under Data Mining Technology
In the era of rapid development of data mining technology, diversified consumption channels have led to changes in consumer online shopping behavior. In the face of changes in consumer purchasing behavior and driven by resources, demand and data, enterprises need to innovate business models. This ar...
| Published in: | Frontiers in Artificial Intelligence and Applications |
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| Main Author: | |
| Format: | Conference paper |
| Language: | English |
| Published: |
IOS Press BV
2023
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| Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85181121172&doi=10.3233%2fFAIA231027&partnerID=40&md5=a978d425cc042cdf55e68a25714aec5f |