Challenges in marketing channel selection by smallholder pineapple growers in Samarahan, Sarawak, Malaysia
Pineapples are very perishable and require an immediate sale to consumers. This has triggered the local growers to market their produce and rely on the middleman. Thus, this present study was conducted to identify the challenges that affect the marketing channel selection of smallholder pineapple gr...
出版年: | Food Research |
---|---|
第一著者: | |
フォーマット: | 論文 |
言語: | English |
出版事項: |
Rynnye Lyan Resources
2020
|
オンライン・アクセス: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85102265229&doi=10.26656%2ffr.2017.4%28S5%29.020&partnerID=40&md5=c22cae171baacdfabc4c59e5b4f093df |